Town of Palisade

The agenda for the Tourism Advisory Commission meeting includes the Chair's report on Room Night financials and the Town Report updating capital projects. Key discussions under advertising cover analytics of recent marketing efforts by Slate Marketing, planning for future off-season marketing ideas, and reviews of the website content and social media strategy. Continued business involves updates on the 'Date-Meets-Zip' subcommittee, review of the CTO Marketing Grant Budget Worksheet, and discussion on the timeline for the CTO Marketing Management Grant. New business items include discussions on ordering 2026 postcards, stickers, and maps; a potential marketing opportunity at Moab's Annual Jeep Week Celebration; and the renewal of the map in the Wine & Dine publication.

The Regular Board of Trustees Meeting agenda included a Town Manager Report featuring an update on PlacerAI Events Data for 2025 events and festivals. Key new business involved considering Resolution 2026-03 to support an $85,000 grant application for placemaking artwork and signage at the Elberta/Highway 6 roundabout, with the Town's match being in-kind contributions. A public hearing was scheduled for the second reading and adoption of Ordinance 2026-01, which adopts the 2024 International Fire Code, including numerous amendments related to permits, energy storage systems, open burning, and fire sprinkler requirements. The Town Manager's report also detailed various capital construction projects, including the Wastewater Consolidation, the Highway 6 Roundabout, and the Multi-Modal Path for West Side of Elberta.

The agenda for the Tourism Advisory Commission meeting covers several key operational and marketing topics. Discussions include the adoption of the agenda and announcements regarding upcoming public meetings for other Town bodies, such as the Board of Trustees and Planning Commission, as well as candidate forums. Key action items involve advertising for the Spring Slate, including a review of Visit Palisade logo design options and a digital map discussion. The Chair's report will detail the Room Night financial report, updates on commitments for the Wine & Dine sponsorship, and joint marketing efforts with Fruita. Continued business focuses on updates from the 'Date-Meets-Zip' Subcommittee and discussions regarding the 2026 TAC tear-off map. New business includes the appointment of a Communication Liaison for Slate & TAC.

The Regular Board of Trustees Meeting agenda included adoption of the agenda, announcements regarding upcoming public meetings, and election events such as a Candidate Forum and Candidate Meet & Greet. The Town Manager's report provided updates on capital construction projects including Wastewater Consolidation, Roundabout Highway 6, the Multi-Modal Path for West Side of Elberta, Riverbend Park Boat Launch improvements, Peach Bowl Park & Pool Planning, Sewer Lagoon Reclamation Planning, K-9 Unit funding, and Land Use Code Update. Detailed construction estimates and project phases were outlined for several items, including noting that the Veterans Memorial Center has structural support beam weaknesses and has been condemned. The Police Department provided statistics for January 2026, reporting 322 calls for service, 10 arrests, and 70 traffic citations, and noted an arrest made in the Grand Valley Bank ATM robbery investigation. Code Compliance provided an overview of January 2026 activity, focusing on leaf piles and junk/trash violations. The Consent Agenda included approval of bills from January 28, 2026, through February 10, 2026, minutes from the February 10, 2026, meeting, and a Mesa County Culvert Support Letter. A major discussion item was dedicated to the Veterans Memorial Community Center, including reports on its history, current state, structural issues, and potential options (remodel, new build, or upgrades).

The commission reviewed marketing initiatives, including website updates, the MapMe platform integration, and upcoming advertising campaigns involving local media and brand design. Financial reports regarding room nights and lodging fees were discussed, along with a proposal for a joint marketing FAM tour with Fruita. Updates were provided on various capital projects led by the town, and the commission appointed a new liaison for communication with the marketing agency. Additional business included discussing a subcommittee update for a specific event and approving membership in a regional tourism program.