City of Wichita Falls

This Strategic Plan outlines four main strategic goals supported by 32 specific objectives. The plan's key focus areas include accelerating economic growth, providing quality infrastructure, redeveloping the downtown area, efficiently delivering city services, and actively engaging and informing the public. A strategy map serves as a graphical depiction of the overall strategy, vision, mission, values, and key operating objectives, aiding in the organization and alignment of business plans, budgets, and personnel.

The City Council agenda for the March 3, 2026 meeting included presentations such as the Employee of the Month recognition and proclamations for Women's History Month and March for Meals Month. The Consent Agenda involved approval of previous meeting minutes and receiving minutes from several associated boards. Ordinance discussions included abandoning and vacating a storm water detention facility. The Regular Agenda featured staff reports on the Art Walk, Employee Appreciation Week, and the Castaway Cove Update. Discussions were planned under Other Council Matters and two Executive Sessions were scheduled: one regarding economic development negotiations for business prospects and another concerning consultation with the attorney regarding pending litigation. The associated documents contained minutes from the City Council meeting of February 17, 2026, the Employee Benefits Trust Board meeting of September 24, 2025, the Landmark Commission meetings of November 18, 2025, and December 16, 2025, and the Tax Increment Financing #3 Board meeting of December 16, 2025. Key discussions in the supplementary minutes included the relocation of the QuadMed facility and benefit premium renewals by the Employee Benefits Trust Board; design reviews for a new sign and delayed lighting proposal for the Backdoor Theatre, and approval for replacement windows at 1414 Tilden by the Landmark Commission; and financial updates and proposed programs such as Commercial Renewal and Demolition Assistance by the Tax Increment Financing #3 Board.

The agenda for the regular meeting included several key areas. Consent items involved authorizing applications for multiple grants from the Office of the Governor, including funding for Peace Officer Mental Health, Rifle-Resistant Body Armor, and the State Crisis Intervention Program, as well as executing a Memorandum of Understanding with Wichita Falls Streams and Valleys, Inc. regarding property conveyance, extending the ambulance services agreement with AMR, and approving funds for updating the local transportation network model. Regular agenda items featured multiple public hearings concerning ordinances for abandoning alley space and rezoning various parcels of land for industrial use, commercial use, or to allow for a solar array or data center. Additionally, the council planned to discuss an appropriation of Tax Increment Financing (TIF) funds for a business loan. Executive sessions were scheduled to discuss economic development incentives and the value of real property interests.

The meeting agenda for the City Council included several items, such as a proclamation for WFISD Combined London Bands Day and comments from citizens on matters not on the agenda. The Consent Agenda covered the approval of minutes from previous special and regular meetings, and multiple ordinances and resolutions. Key resolutions authorized contract awards for indoor lighting replacement and chiller system compressor replacement at the Regional Airport, the assignment of a raw water contract from Oklaunion Power Stations LLC to Platon Investments LLC, the contract award for the 2025 Sewer Budget Utility Improvement Project, and consideration of support for the Lucas Lofts historic affordable housing tax credit project. The Regular Agenda included a public hearing and an ordinance regarding a dangerous structure at 401 Broad Street, and resolutions concerning funding for the renovation of The Falls waterfalls and the Hamilton Park Tennis Center via the Type B Sales Tax Corporation. The session concluded with announcements and scheduled executive sessions to discuss economic development negotiations and legal consultations.

The agenda includes discussions on amending ordinances related to dangerous structures, canceling a City Council meeting, and resolutions for various actions. These include authorizing the purchase of a FlowCam Cyano, appointing a director to the Wichita County -- City of Wichita Falls Hospital Board, making appointments to various Boards and Commissions, and authorizing the City Manager to execute a depository services agreement with Wells Fargo. Additional resolutions involve contracts with Child Care, Inc. and Christmas in Action, approving programs and expenditures for the Wichita Falls Economic Development Corporation, and authorizing an economic development agreement with TMT Aviation, LLC and S & J Aviation, LLC. The council will also discuss roadway improvements, appoint a Mayor Pro Tem, receive a staff report on the Park Master Plan, and hold executive sessions to discuss financial incentives, real property, and personnel matters.