Wendy Lara email & contact info

Customer Service Manager at City of Rockford.

Work Email

w*********@r*************

Verified

Direct Phone

+1 (***) ***-****

Verified

LinkedIn URL

linkedin.com/in/••••••••

Verified

Employing Organization

City of Rockford

Team

Key Colleagues

Decision makers at City of Rockford

Elizabeth Russell
911 Division Administrator
Patty Rohde
Accounting Manager
Jeremy Mitchell
Assistant Storm Water Manager
Gregory Hockmuth
Assistant Superintendent Water
Matthew Conboy
Building Inspector AFSB

Key decision makers in the same organization

Organization Signals

Public Activity & Signals

Board meetings, strategic plans, and buyer signals from Wendy Lara’s organization

Jul 28, 2026BoardMeeting

Board

Rockford City Council City Council Meeting

The meeting included an invocation, public participation regarding water utility billing issues, crime reduction strategies, and concerns about public transit service and mayoral transition. The council received a financial report regarding budget performance across various funds, including general, sales tax, and redevelopment funds. Additionally, a consultant provided an update on the construction and development services division, discussing organizational structure, staffing assessments, and future improvements.

Jul 21, 2026BoardMeeting

Board

Zoning Board of Appeals Meeting Minutes

The Zoning Board of Appeals meeting included several key agenda items involving requests for Special Use Permits and zoning variances. Approvals were granted for a mixed-use development at 134 North Main Street, residential units at 325 South Madison Street, a body art service at 210 North Longwood Street, and a planned mixed-use development at 219 South 2nd Street. A variance request for a side yard setback at 1232 Soper Avenue was denied. The Board also approved a zoning map amendment and signage variance for a new Culver's restaurant at 3218 11th Street, and approved a solar farm installation at 3598 Export Road. Additionally, the Board approved a comprehensive set of text amendments to the City of Rockford Zoning Ordinance.

Jul 21, 2026BoardMeeting

Board

Liquor and Tobacco Advisory Board Meeting Minutes

The board addressed several agenda items concerning liquor license applications. Two applications regarding the sale of liquor by the drink for restaurant establishments were laid over due to the absence of the applicants. Additionally, a request to modify an existing liquor license to include package liquor sales at a burger restaurant was approved, subject to eleven specific conditions including adherence to building codes, hours of operation, and signage restrictions.

Jul 21, 2026BoardMeeting

Board

City of Rockford Finance and Personnel Committee Special Meeting

The committee reviewed the 2026 budget update and a 2027 budget preview, discussing general fund revenue shortfalls and the impact of increasing pension contributions. Members debated the prioritization of operational versus capital expenditures, particularly regarding fire and police services and command vehicle upfitting. Additionally, the committee approved several HUD-funded subrecipient agreements and grant awards for housing and supportive services.

Extracted from official board minutes, strategic plans, and video transcripts.

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