Chattanooga Area Regional Transportation Authority Transit Improvement Program
This document outlines the Chattanooga Area Regional Transportation Authority's (CARTA) Transit Improvement Program (TIP), designed to transition the agency toward a long-term transit vision. It details a comprehensive initiative based on stakeholder meetings and community input to enhance CARTA's services. Key areas of focus include improving shuttle service reliability, legibility, and predictability, fostering economic development through business partnerships, enhancing branding, wayfinding, and information access, addressing public perception and customer experience, and expanding service appeal, amenities, and routes. The overarching aim is to develop a more connected, intuitive, and accessible shuttle system for the community.