May 13, 2025BoardMeeting
BoardHate Crimes and Bias Incidents Hotline Advisory Committee Meeting Minutes
The committee reviewed a presentation from a marketing firm regarding mood boards for new hotline videos and reached a consensus on the 'We're All in This' design option. Discussion focused on incorporating empowering messaging, inclusive imagery, and specific disclaimers regarding immigration status to better assist potential callers. Additionally, the committee reviewed performance metrics for the hotline, including intake statistics, report volume by county, and available language interpretation services.