Mar 9, 2020StrategicPlan
BoardWisconsin School of Business Strategic Plan 2020-2025
This strategic plan, titled 'Roadmap 2025,' aims to advance the Wisconsin School of Business as a global platform for lifelong learning. It is built upon a reframed mission, vision, and values, aligning with UW–Madison’s strategic framework for 2020-2025. The plan outlines three key strategic priorities: delivering a top 10 BBA program, creating a market-driven and on-demand graduate portfolio, and maximizing research impact through expanded collaborations. Success will be achieved through initiatives such as modernizing curriculum with experiential learning, fostering diversity and inclusion, developing a robust online platform, and strengthening partnerships.