Brewster County Tourism Council Regular Business Meeting Minutes
The council discussed key tourism-related updates, including presentations from board members on tourism initiatives, exhibits, and historical collections. Executive and financial reports highlighted strong revenue, successful social media engagement, and potential legislative funding for regional filming. Affiliates, including chambers of commerce and national/state parks, provided updates on local activities, visitation trends, and staff changes. Additionally, the council reviewed and approved the 2026 marketing budget, including salary adjustments, and discussed the establishment of a strategic plan and the formation of committees for digital marketing metrics and influencer partnerships.