Revenue Development and Management School

The Revenue Development and Management School (RDMS) is a nationally recognized, two-year professional development program designed for park and recreation professionals who want to strengthen their skills in generating, managing, and sustaining revenue. RDMS offers a unique blend of classroom learning, peer networking, and practical application. Participants gain tools and strategies to improve cost recovery, enhance financial sustainability, build partnerships, and tell the story of their agency's impact. The curriculum also connects how marketing, programming, and strategic and system planning drive revenue growth, giving attendees a comprehensive perspective that links day-to-day operations with long-term success. Whether you're responsible for budgets, programs, marketing, events, facilities, or leadership decisions, RDMS provides actionable insights, best practices, case studies, and a supportive network to help you grow revenue and your career. RDMS is a comprehensive and unique professional development program focusing on proven revenue management and development techniques. It's targeted towards agencies that rely wholly or in part on generating revenues, such as organizations associated with state or local parks, recreation, leisure services, military recreation, and other nonprofits.