Marie Breheny

The 2021-2025 Strategic Plan for Greenfield Community College focuses on ensuring equity in access and success, advancing innovation and excellence in teaching and learning, contributing to regional resilience by engaging with the community and employers, and ensuring long-term sustainability through financial resilience and investment in human capital, community assets, and rural identity. Key outcomes include increasing access and enrollment for underserved populations, promoting an innovative culture of teaching and learning, strengthening health sciences, and building a more resilient financial model for the college.

Greenfield Community College's Strategic Enrollment Management (SEM) Plan addresses a critical enrollment decline by focusing on several key areas. The plan aims to improve student success rates by implementing guided pathways, corequisite models, and professional development for faculty and staff. It also seeks to enhance the admission process through improved communication, CRM utilization, and increased dual enrollment/early college initiatives. Advising strategies focus on personalized academic plans, early intervention, and increased student support. Affordability and accessibility are addressed through financial literacy workshops, FAFSA completion incentives, and need-based aid. Communications and marketing strategies aim to improve GCC's brand image, increase digital advertising, and utilize a new CRM system. Data analysis and assessment will be enhanced to inform decision-making, and student engagement will be improved through various initiatives. Finally, the plan emphasizes enhancing student support services, creating a more welcoming campus environment, and improving communication and knowledge-sharing among faculty, advisors, and staff.