Summary
The core deliverables include: Fleet Branding: Ten (10) fully wrapped vehicles – complete coverage (doors, hood, trunk, and back
windows), to include installation and de-installation. Targeting & Vetting: Sourcing drivers whose daily routes align with the specified target zones. Drivers must pass comprehensive background checks. Collateral Distribution: Distribution of up to 2,000 Government-provided brochures (approx. 200 per vehicle) by the drivers. Analytics & Reporting: Monthly reporting to include Proof of Performance photos, GPS tracking heat maps, mileage tracking, and verified impression counts to calculate overall campaign exposure.